Blog
The Warmth of Cold Email Marketing: Why it doesn’t have to be cold
Let’s be honest. We are naturally wary when we receive emails from unknown people or emails from businesses we haven’t even heard of. These unwarranted
Blog
Lead conversion is one of the top priorities of a business’s marketing team alongside the sales team. Getting to the finish line varies from one conversation to another. But they all follow the same thought and process. By having a well grounded plan, the marketing and sales team can build a seamless process that would […]
January 26, 2022
Blog
Closing a deal is hard. Not every demo or business meeting has a pretty straightforward happy ending at the bank. Most of the time you have to take time to sow the seeds for a fruitful outcome. That’s why it’s important to have a follow-up strategy after a call or demo. This way you won’t […]
January 19, 2022
Blog
Marketers spend half of their budgets on lead generation. That’s why budget allocation for anything that can lead to more conversion-worthy leads is important and on the rise. Aiding in this quest are plenty of tools and applications in the market, helping businesses in building good quality targeted leads. But mistakes can be made during the process […]
January 12, 2022
The Warmth of Cold Email Marketing: Why it doesn’t have to be cold
Let’s be honest. We are naturally wary when we receive emails from unknown people or emails from businesses we haven’t even heard of. These unwarranted
You’ve Converted Your Lead, Now What?
Lead conversion is one of the top priorities of a business’s marketing team alongside the sales team. Getting to the finish line varies from one
The Importance of Following-Up and The Tools you’ll need to do this
Closing a deal is hard. Not every demo or business meeting has a pretty straightforward happy ending at the bank. Most of the time you
5 Rookie Mistake to Avoid: The Lead Generation Edition
Marketers spend half of their budgets on lead generation. That’s why budget allocation for anything that can lead to more conversion-worthy leads is important and
How to Upgrade your Lead Generation Strategy for 2022
To keep your business running and increase your revenue, you need a steady flow of leads, no matter where you are in your business cycle.
Business Trends to Watch Out for This 2022
Organizations across all sectors are dealing with rapid changes coming from different directions. There are enormous shifts and challenges around the world from climate change, the
10 Interesting LinkedIn Quotes from Industry Experts
LinkedIn has become a great business ally for many since its birth. There are still people who doubt what LinkedIn can bring to the table.
The Basic Must-Haves for Your LinkedIn Lead Generation Strategy
Treat your LinkedIn lead generation strategy like any venture you would enter. You should come in prepared with a checklist that should ensure the success
5 Reasons Why You Should Use LinkedIn for Lead Generation
It is a common misconception that LinkedIn is just a repository of an individual’s CV or resume. Often people would sign-up, fill in their professional
A List of Numbers Marketers Should Know About LinkedIn
Linkedin is the most effective social media platform in the world when it comes to B2B marketing. It is highly known and used for professional
Simple but Effective New Leadzoom Feature Using LinkedIn Groups
We’ve gone ahead and developed a new platform feature to bring out the full potential of LinkedIn groups.
We’ve Launched a New Game-Changing Feature
Building connections play a huge role when it comes to a business’s growth and development. But what do you do when a hurdle arises? During
Winning LinkedIn Cold Outreach Templates You Should Try
In our previous blog post we shared with you 6 effective cold outreach strategies you can use in LinkedIn. Now that we’ve armed you with
5 Best Ways to Generate B2B Leads Online
Generating leads is one key aspect in keeping any business afloat because after all, it needs to continuously find and tap new customers to grow
How to Optimise Your Company’s LinkedIn Page
LinkedIn is the largest and most active professional networking platform in the world, with more than 13 million companies looking for the attention of more
Case Study – Cheetham Jackson
I am an Independent Financial Adviser and as a firm, we give financial advice to both individuals and businesses. We are mass market to a
How to Increase Your LinkedIn Engagement
LinkedIn remains one of the best platforms to make connections, especially for those that intend to build their business or expand their professional network. When
How To Optimise Your Profile On LinkedIn
When it comes to using LinkedIn for sales, your profile is definitely your most important asset. By having an optimised LinkedIn profile, you’ll increase visibility
5 Reasons Why Financial Advisors Should Use LinkedIn
Some financial advisors underestimate and overlook the importance of LinkedIn. There’s a number of reasons why this happens, but the most common reason would be
How To Generate Leads Through LinkedIn’s Sales Navigator
Over the last decade, LinkedIn has revolutionized the way in which business people connect and engage with each other, it also works wonders for sales
10 Ways To Grow Your Network On LinkedIn
When trying to grow your network on LinkedIn, one thing that matters is the number of connections you have. It’s about the people you know
How to Upgrade your Lead Generation Strategy for 2022
To keep your business running and increase your revenue, you need a steady flow of leads, no matter where you are in your business cycle.
Business Trends to Watch Out for This 2022
Organizations across all sectors are dealing with rapid changes coming from different directions. There are enormous shifts and challenges around the world from climate change, the
10 Interesting LinkedIn Quotes from Industry Experts
LinkedIn has become a great business ally for many since its birth. There are still people who doubt what LinkedIn can bring to the table.
The Basic Must-Haves for Your LinkedIn Lead Generation Strategy
Treat your LinkedIn lead generation strategy like any venture you would enter. You should come in prepared with a checklist that should ensure the success
5 Reasons Why You Should Use LinkedIn for Lead Generation
It is a common misconception that LinkedIn is just a repository of an individual’s CV or resume. Often people would sign-up, fill in their professional
A List of Numbers Marketers Should Know About LinkedIn
Linkedin is the most effective social media platform in the world when it comes to B2B marketing. It is highly known and used for professional
Simple but Effective New Leadzoom Feature Using LinkedIn Groups
We’ve gone ahead and developed a new platform feature to bring out the full potential of LinkedIn groups.
We’ve Launched a New Game-Changing Feature
Building connections play a huge role when it comes to a business’s growth and development. But what do you do when a hurdle arises? During
Winning LinkedIn Cold Outreach Templates You Should Try
In our previous blog post we shared with you 6 effective cold outreach strategies you can use in LinkedIn. Now that we’ve armed you with
5 Best Ways to Generate B2B Leads Online
Generating leads is one key aspect in keeping any business afloat because after all, it needs to continuously find and tap new customers to grow